Cheng Manli gave four suggestions on how overseas Chinese media can achieve leap-forward development under the new information environment and achieve integration with Chinese domestic media.
The first is technical docking. In recent years, with the development needs of the new media era, the domestic media has boldly adopted new technologies, new mechanisms, and new models, constantly breaking through their own limitations and achieving comprehensive development. There have also been breakthroughs in the form of reports, including live broadcasts, short videos, and other forms of data-based. If overseas Chinese media wants to become bigger and stronger, they need to continuously absorb the results and have a better interaction with the domestic media.
The second is platform docking. Speaking of the platform, the People's Daily Central Kitchen is a platform for innovative business mechanisms and media integration. It can integrate production, production, dissemination of resources and use of data. It is the benchmark for media integration and has attracted the attention and emulation of the national media.
The third is content docking. Interfacing with Chinese domestic media content has been a tradition of overseas Chinese media. There are many different forms of docking. Nowadays, the international relations pattern has undergone new changes, and the role of overseas Chinese media has become more and more important.
The fourth is talent docking. In the era of big data, data analysts and related management personnel are needed to analyze the user's individual needs by collecting and sorting user data. From the perspective of professionalism, the era of big data and artificial intelligence requires talents with imagination, creativity, aesthetics and insight, and these capabilities will be incorporated into vocational training. Overseas Chinese media can match China's domestic education and training and reserve talents according to their needs to meet the talent needs of the intellectual media era. (Overseas Network Li Meng Zhang Qi)
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